IN THE NEWS
The Importance of Independent and Specialty Distributors Throughout the Pandemic
The pandemic provided its share of challenges for the healthcare supply chain throughout 2020. As health systems scrambled to meet demand brought on by COVID-19, distributors and manufacturers were also asked to adjust to the threat level created by the novel coronavirus. It required resiliency, creativity, and an ability to source—and qualify—excellent product.
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HEALTH INDUSTRY REPRESENTATIVE ASSOCIATION
HIRA focuses on promoting the Independent Manufacturers Rep (IMR) function within the healthcare industry. Its members are independent sales agencies located across the nation who offer manufacturers a professional, highly qualified sales force. Additionally, Associate Members who support the continuing use of independent sales agencies to market their products.
MEMBERS IN THE NEWS
"The Importance of Professionalism" by HIRA Board Member / Keynae Agnew
One of the benefits of serving on MANA’s Board of Directors and the Health Industry Representatives Association Board of Directors is that I get to meet and speak with many other manufacturers’ representatives. They have lots of different ways to go to market, and the products they sell serve many different industries — but they all have one thing in common:
They are proud sales professionals.
Reps know that building rapport between their customers,
their principals, and themselves doesn’t just get business — it gets repeat business.
Each of them expresses their professionalism in their own way, and I would like to share with you some things that I have learned about professionalism from my counterparts who span so many industries across the country.
I’ve learned that there are many reasons that they have committed to professionalism:
Complete our "Line Available Ad" form. New ads are posted to the "members" section of our website on the Tuesday after they are received and emailed to our representative membership each week for 30 days. Members are instructed to contact you directly if they are interested. This service is free for Associate Members (Members receive 1 free ad per membership year) $250 for non-members.
2021 Annual Conference Sponsors
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