Manufacturer Info

Downsizing but still need strong sales? Tired of turnover in your sales force? Need to effectively get a product to market? Want to take advantage of multiple-line selling? Do you need help in finding the most professional field sales personnel? HIRA can do it!

The Health Industry Representatives Association exists to further the function and professionalism of independent sales agents in the health care marketplace. This means HIRA's efforts are focused on matching manufacturer's products with the right sales agencies and markets. 

Benefits of Using a Manufacturers' Representative vs. Direct Sales Force

  Sales Agents Direct Sales
Training     Enter the field quickly, minimal training Time consuming, costly
Type of Selling     Sales staff are specialists in selling Sales staff are product specialists
Experience     Vast experience in the territory and industry Variable
Developing New Sales Opportunities     Have a built-in following in territory - can hit the ball running Takes considerable time
Cost     Only paid percentage of sales - predictable Total cost of employee

Advantages of a Sales Agent

  1. They give you immediate entry into a territory
  2. They make regular calls on customers and prospects
  3. Provide quality salesmanship
  4. Their cost is a predetermined selling expense